by Zita Lewis | Feb 16, 2023 | Blog
A Beginners Guide to Analysing and Optimising Your Email Marketing Results If you’re running an email marketing campaign and sending regular newsletters to your subscribers, you’ll want to know whether it’s working or not. By using analytics tools, you can get a...
by Zita Lewis | Jan 13, 2023 | Blog
As a small business owner, you want to get the most out of your email marketing efforts. In our previous two blogs in the Newsletter 101 series, we looked at how to get started with email newsletters, what should go in them and some of the reasons why your newsletters...
by Zita Lewis | Dec 4, 2022 | Blog
You’ve spent hours getting your email newsletter just right and you sit back after hitting the send button waiting for those comments on the blog you shared to appear, the email enquiries to land in your inbox and maybe even a phone call or two to ask about your...
by Zita Lewis | Nov 11, 2022 | Blog
Email newsletters are often heralded as an essential marketing technique for small business owners because they’re so good at getting you in front of your audience. A subscriber joins your mailing list for a reason – they’re interested in what you have to offer,...
by Zita Lewis | Oct 15, 2022 | Blog
‘Sustainability’ is about co-existing with our planet in a safe way, i.e., not doing things that will damage Earth, like cutting down trees, etc. Most of us have been taught about ways to be green since we were in school, like recycling, reducing waste at home, using...
by Zita Lewis | Sep 30, 2022 | Blog
As the leaves change colour and begin to fall, we inch into autumn a season of great change that brings with it a natural sense of reflection. As we contemplate the effects of this seasonal change on our natural surroundings and ourselves, it’s the perfect time to be...